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14 point to become successful in printing

August 29, 2010 6 comments

Hi folks,

Received a nice SMS from one of my friend which had a good management lesson so I thought to share with you because most of the time we loose our temper for no reason. But now you got the solution.

A profound and breakthrough thought:
“If U can’t change the ‘Person’
Then
‘Change’ the person..!!

Also few important points to share with all my students because I am noticing this as a regular problem with all the new comers. So kindly read them carefully because these points may help you to be a successful person in life.

1. Take up printing as your profession only if you love it. It’s a grueling life and only one’s passion to become printer can overcome that. Remember that initially you may need to sacrifice quite a bit, especially your personal life.

2. Printing is nothing but fine art according to me. Printers, on other hand, is that much more. It is a way of life. You need to constantly look for new techniques, ideas and innovations.

3. A successful printer always prints for himself and for his satisfaction.

4. You need to maintain and sustain the efforts and results; and this requires years to resolve, dedication and hard work not just in printing but in every profession.

5. Talent does not matter much, yes frankly I believe that talent is overrated concept. You can cultivate your skills. Anyway, talent is not much use without the other ingredients – hard work, keeping oneself focused and staying motivated.

6. There are talented printers, there are hardworking printers, there are smart printer and there are printers who are great in getting access. However, it’s rare to find someone who possesses all these qualities.

7. Concentrate in quality rather getting quantity. Keep patience because that’s the key towards success.

8. Never get tired of failures, keep experimenting and develop new ideas.

9. Competition is healthy:
Once I was waking on a beach early morning all alone. I was assuming my waking speed was very fast unless someone overtook me.

Competition in business or amongst students is the same because it make you realize what you are and where you currently stand, competition alway strives you to deliver your best.

10. Academics are important:
Education helps you understand the basic of social behavior and also teaches how to write and talk, which is very important to launch a new career.

11. Experience is the best teacher
Read a lot. Develop a systematic reading habit in your life. But remember that experience is your best teacher, especially when it come to printing. You need to carve your own space in the organization, which happens only with time.

12. One should alway have some hobby in life. All successful person in life has one.

13. Adopt a GURU
It’s unfortunate that India does not have a history of printing education. To overcome this problem, I recommend you should assist someone. Your GURU will not only guide you and help you develop your skills, but also let you access high-end equipment.

14. If you respect your colleagues, seniors and customers, you will be respected by them.

So, relax and enjoy this beautiful rainy Sunday.

Good news and ideas are on the way so keep in touch.

Bhargav

Screen Printing @2500 to 4000 sq-ft per hour

Hi Folks,

When I came back from FESPA Munich show I had sent an email to Michel that lot of Indian printers think that Digital is taking over Screen business and that’s not true. Now let’s here from our GURU what he has to say about this myth.

———————————————————————————————-

I deny and I cannot follow you totally in your pessimistic approach of the screen printing market : first of all, what is true in Europe and USA, is quite different in Asia, South and Central Americas and India of course, but remember once again : what we see in all our “mostly Visual Communication” Shows, as FESPA, SGIA, etc. “graphic, POP, sign” – represent in the world only 20% of screen printing applications ! 35% are in textile and 45% in industrial such as electronic, glass and ceramic, automotive, containers, etc. = 80% of screen applications quite alive and developing.

But only a few shows concern textile (FESPA Textile included) and almost none, except very specialized segments, concern industrial applications. Those applications are most of time in hand of powerful and secret industrial groups using screen as a part of their manufacturing process. And, as I know as consultant, quite often relatively secret.

These parts of screen extend and develop every day new application (cf. solar cells, RFID or nanotechnologies) but for the above reason, despite we try a lot, FESPA or even SGIA cannot reach directly this segments for their exhibitions. As a result, the visitors – printers or services provided – “SEE” Visual communication – now pretty much digital – and have the feeling that screen is disappearing.

The manufacturers in screen, at the noticeable exception of GRAFICA in India (you know that company?) cannot innovate all the time in graphic technology and ink manufacturers work for both digital and screen (graphic, textile, industrial). This, plus the demand of the market explains that ! But, there are adjacent and often perverse effects:

* The Western countries are widely in over capacities of production for a graphic print market not so extensible and even reducing – crisis oblige – those last two years.

* After a few years and often only months, many purely digital companies, big or small, goes to bankruptcy in Europe and USA.

* As 50% of wide format digital is, from the beginning 1994/95, in the hand of companies of which the core business was or still is screen printing, many of them start to re-use their screen press and often buy new screen equipments, multicolor and big size, because financially more profitable than digital.

* The market of digitally printed items, as it concerns smaller quantities, often customized, needs a ver strong sales force simply because you need several times more staff and more numerous customers, with often the necessity to react very fast with extremely short delivery times.

* If we take DOG (direct on garment), my 45 audits proved me that the “big producers” are totally uninterested in all the companies and countries I audited: too slow – 10 to 20 times slower than screen carrousels or even long tables !

* Here my position is that DOG is a very different market to sale differently to specific and different customers by the net for example.

For the graphic market, my position did not changed since 15 years : I do believe that screen and digital are complementary and help us to offer a more complete service to the customer and end-user. It is up to us to choose the best technique (and most cost effective) to serve the customer needs : he is only interested in the efficiency of images of POP and sign items to sell his products… not in the manner it is produced or printed !

Lot of special loves to all my Indian friends and fans.

Michel Caza

———————————————————————————————-

So to all my industry friends who had asked me this question about Screen vs Digital I hope you must be satisfied to certain extend about the power of screen printing.

To be honest my company Grafica sold screen printing machines to more than 10 hardcore digital printers since 2009 Jan. Why I am specifically mentioning them because they were purely digital printer and started their business from digital machines and have entered into screen printing, think it over WHY they required to go for screen after you feel digital is taking over screen?. In fact here it says that screen is taking over digital…

I also see many customers approaching us for screen printing machines for signage business. That means signage business in India is growing in screen printing due to higher quantity, faster speed, good outdoor life of ink, better durability, lower cost of print and many more other advantages.

Can you imagine with an investment of approx. less than Rs. 75 lakhs (or less than approx. 160,000 USD) in screen printing setup you can print 2500 to 4000 sq. ft. per hour. which presently no digital machines can offer considering with this investment cost.

So be smarter and have a meaningful week.

Bhargav

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